Jesolo Magica by Zaha Hadid Architects

Architecture Biennale Barbara CappochinWas held the press conference to preview presentation of “Jesolo Magica” First draft Zaha Hadid in triveneto.

Jesolo 3000 srl, Whose majority share belongs to Home Group, Promoter of the project involves the development of a strategic area to be devoted to retail, has entrusted the design to the London firm Zaha Hadid Architects who presented an innovative architectural concept and commercial.

The idea of composition inspired by the desire to offer in a context of architectural merit and side areas of commercial interest, places of public interest objective to build the new central urban area of Jesolo.

The Mall Magic Jesolo is built around a central space on two levels: a square blanket on the ground floor and a square top, outdoors, gather the audience by giving all the shops in the mall and the food industry. From the parking area in front of the Provincial (western edge of the lot) the public reaches the great portal of entry marked by the tape deck of the slope of the square glass top. As well as the portal on the ground floor, opens the first of the more attractive architectural elements: an area triple-height, with large skylights that connects the two levels of the square.

The dome, from the section sub-ellipsoid is actually a kind of telescope, folded in on itself to touch the ground in two areas: one outside the square, is home to other activities (kiosks, small restaurants and relaxation areas), l ‘another, in the center square of the system, forms the dome itself. The peculiarity of the proposed volume, thanks to its great height, and the contribution of natural light, make a striking point of lift to the shops and the square of the top level, but also an area available for exhibitions, cultural events and leisure different nature. Whether from the car park, through the scale deck, inside the square is low, you reach the upper square. This site located in the heart of the Center can become an outdoor performance space: about 1000 square meters where you can set up shows and small concerts.

The system of square dome-top can remain open to the public beyond the timetable of the mall: elevators, escalators and elevators provide access to the system at any time without interfering with the activities of the mall.
From this area, as well as from parking lots, you can go directly to the gym and the bar-discotheque on the second floor. The work collected here have two large terraces course offered by the plan cover the wings of the mall. From the windows and terraces one can enjoy a beautiful view to the Lagoon of Venice. This level could also be fitted with a wellness center that will further enrich the program functional.

Along the system of two squares are divided the shops in the mall. Ground floor shops open directly onto the covered square, the windows arranged around the volume of the dome supplement the income to food. The system of escalators and lifts leading to the first level where a tunnel ring surrounds the upper square, in going you can window shop and enjoy the large contribution of natural light coming through the windows overlooking the square above, the circuit Complete the volume to full height of the dome.

At night, the Jesolo Magica becomes a landmark and offers itself as a picturesque venue for the city’s nightlife, alternative and complementary crowded promenade, the square becomes a place of performance than the open, the dome is transformed into a pavilion equipped for temporary uses or another.